Issue 21 – Yes!!! BlackBerry!
Blackberry Ltd. (TSX:BB) is no longer a hardware company. It’s smartphone business is now being licensed and trademarked to companies that want to fabricate smartphones. Blackberry is now fully focusing on software services which can be broken down into 4 segments:
• Enterprise Mobility Management: BB is a leader in providing security systems to all devices that link together. The opportunity for BB in this segment is remarkable because the market is exploding.On average, 10 million new elements are added every day. In 2016, 3.9 billion smartphones and 6.4 billion connected elements were in use. Ericsson mobility believes this will grow to 6.1 billion smartphones and 20.8 billion connected ‘things’ by 2020.